Before you know it, October is here and the last quarter of the year is looming. For bloggers and influencers, this means back to back holiday celebrations (Halloween, Thanksgiving, Hanukkah and Christmas) and endless requests for holiday-related content. Add holiday gift guide pitches and product reviews to the mix and it can seem overwhelming. How is it possible to rock the fourth quarter of your blog with great traffic and partnership opportunities? We think so! We’ll walk you through what it takes to make the October through December your blog’s best months.
Meet Your 4th Quarter Blogging Goals
Send & reply pitches round-the-clock
Holiday-related pitches for bloggers often come as early in the year as July. Yes, July!
To maximize your opportunities to partner with brands – quick, detailed replies to emails are necessary. Set out of office replies for your email address.
Don’t be afraid to pitch back and engage with a PR/marketing contact. To show the relevance of paid partnerships, remind them that Facebook and Instagram allow you to boost posts for more exposure to fans.
RELATED TOPIC: Creative Ways to Make Your Holiday Gift Guide Stand Out
Be flexible
Take last minute offers to create content for brands. Leave space in your editorial calendar to write about trending topics.
Consider using a platform you rarely use. Go live on Facebook, Instagram and Twitter.
Research new hashtags to use on your holiday related and end of the year posts.
RELATED TOPIC: How to Increase Your Blog’s Income by $1,000 a Month
Hire Help
This is the perfect time of year to hire a virtual assistant or content contributor. Get the whole family involved. As your children to get in on the fun.
If you have several sponsored posts due at the end of the year, consider scheduling a professional photo shoot. This way all the editing is handled by a professional!
Use Fiverr as a resource to get graphic designs, article drafts, and more done for a little as $5 per gig.
RELATED TOPIC: Fiverr for Bloggers
Sell Your Own Products
Our community members make and sell their own products throughout the year.
Clothing, journals, mugs, and accessories are among the most popular.
We featured many of their products in a 2015 influencer gift guide showcase.
Promote Affiliate Products
Amazon has the most widely-known affiliate program where promoters and influencers receive a percentage of sales from their designated links.
Consider CJ and Shareasale affiliate programs too. Affiliates often pay out once you reach an earning minimum of $20 or more.
RELATED TOPIC: Affiliate Marketing Basics for Bloggers
Tell us in the comments: What are your fourth quarter goals for your blog?
