02 May Niche Parent Speaker Sessions: Part II!
We promised you to expect some pretty amazing speakers at Niche Parent Social Media Conference and here we are delivering! We’re featuring a social media innovator, a Google Analytics guru, and more. And while we have your attention, don’t forget that from now until May 15th, you can save 40% off of the early bird blogger rate! Click here to reserve your conference pass.
Keynote Speaker: Ted Murphy, CEO of IZEA
Keynote Title: How Much Is it Worth? In his keynote, Ted will go over the results from the 2013 State of Social Media Survey. Attendees walk away with detailed data from the State of SMS report and learn what top marketers look for (and how much they want to pay) when selecting a social influencer.
Edward ‘Ted’ Murphy is a serial entrepreneur who has founded six companies since 1994. Today he is Founder and CEO of IZEA. Murphy has been called the father of paid blogging and is largely credited for creating this Influencer Marketing industry. Ted’s vision for democratizing content and influencer compensation is now a reality in most marketing strategies, from top brands and agencies to small businesses.
Murphy has consulted for some of the world’s largest marketing organizations including FOX, Bombardier, General Motors, SeaWorld and Disney. He has also negotiated deals with celebrities such as Kim Kardashion, Diddy and Bob Villa. Murphy is a prominent visionary, speaking and presenting to marketing and Internet professionals around the world.
Ted has been featured in/on : CNBC, Wired, USA Today, Forbes, New York Post, Business Week, PC World, CNN Money, Fortune, Fortune Small Business, Business 2.0, Create, HOW, Adweek, Advertising Age, Orlando Business Journal, Los Angeles Times, iMedia, Search Engine Journal, and TechCrunch.
Ted has grown the IZEA network to over 750k registered influencers and 50k registered advertisers in 147 countries.
Maria A. Garcia, Digital Marketing Specialist
Workshop Title: Google Analytics for Bloggers: Attendees will learn how use Google Analytics to further optimize their site and
blogging strategy. This session will give you the knowledge and tools to understand in-depth information about your site’s audience, traffic sources and content. This will allow bloggers to study the progress of their site and define areas improvement.
Maria has over six years of experience leading projects within the digital space including web development, SEO, SEM, social media,
blogging and email marketing. Maria is founder of Googler Marketing that focuses on providing online marketing solutions, search engine marketing, search engine optimization, social media, email, blogging and call tracking. Maria has worked with a series of nationally recognized organizations including, FBI, United Way, Lennar Homes, Friendly’s Ice Cream and Sheet Brands as well as small businesses start-ups and bloggers. Maria holds a Bachelor’s degree in Marketing and Leadership from H. Wayne Huizenga School Business and Entrepreneurship at Nova Southeastern University. When not working, she enjoys origami, foreign films, music and travelling abroad.
Read more about Maria and her work at www.googlermarketing.com.
Jennifer Medioros, Blogger & Social Media Manager
Turn Unwanted Pitches into Profits: Turn the unwanted pitches you get from PR reps into profit or product reviews.
Session: Blogger/Brand Playbook. The Top Spoken and Unspoken Rules of Engagement between Brands, bloggers, and Blogger Networks
Crystal joined the IZEA family soon after finishing college and has held been instrumental to the advertiser and brand networks, strategic execution of client campaigns and Influencer relations. In her current role, Crystal leads the Sales, Account Management, Campaign Fulfillment and Influencer Ecosystem team at IZEA.
She has executed campaigns for some of the world’s largest corporations including Walmart, Wagreens, SeaWorld, Kia, British Airways, Sears and Sony to name a few. Her perspective of the Influencer Marketing space is extremely unique as she is involved in both the brand and Influencer side of the business on a daily basis and through this has learned what both sides want and need to deliver a successful campaign.
Crystal is a graduate of Youngstown State University in Ohio, where she received a Bachelors Degree in Telecommunication and minored in Marketing and Advertising/PR. She was also a 4-year letter winner on YSU’s Division 1 Volleyball team.